USA
đŻ Ad Costs Slumped by 30-35% – Gaming/Ecom/Education Booming
The epidemic has caused travel, live entertainment and physical retail companies to freeze their marketing causing a plunge in ad prices.
Meanwhile, brands like Insert Name Here is snapping up ad space at a great discount.
Insert Name Here sells hair extensions and wigs – items high in demand now because women are unable to visit hairstylists.
Insert Name Here is working with social media influencers to create do-it-yourself styling videos for Instagram, Facebook, Tik Tok, Snapchat and Youtube.
The company has boosted its spending by about 50-100%, which is already in the millions of dollars a year.
Expedia Group a massive travel company, as an example, is set to cut ad spend by at least 80% this year to under $1 billion.
However, companies in e-commerce, internet gaming, online education and remote work software are seeing “their products fly off the virtual shelves”,
25% Increase in traffic and CPCs down by as much as 41% for media agency PMG.
Ad Colony, Flowplay, online learning such as MasterClass and many others are seeing tremendous growth as well.
[SPONSORED] Stay Safe & Promote ADULT VERTICALS with VIPOffers!
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Stuck at home? Youâre not alone, donât worry â so are your customers! While everyone is sheltering in place, itâs imperative to get creative and target the flood of “stimulated” customers. The good news is Adult Dating, Games, and VOD verticals are busier than ever. Home alone or not, everyone is aching for a special magic moment here and there. For those of us stuck inside all day with no one to interact with, the world of online adult entertainment and the allure of that tantalizing excitement keeps customers coming back for more. Adult Offers ARE the SOLUTION! It is not surprising that adult dating and adult gaming offers continue to run strong, even during uncertain times. With the trend of online concerts, online learning and online meetings increasing by the day, itâs more than certain that online dating and online adult gaming will flourish even more so than in the last few weeks. Strike while the iron is hot, and you will thank yourself later. Why Promote Adult with VIPOffers? Itâs a no-brainer:
And since VIPOffers has always been the King of Adult Games Offers, try your luck with their newest high performing Adult Games Lander: |
Weekly Picks
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MASK â Vietnamese Smartphone Makerâs Devices Will Offer Mask Facial Recognition â Read more D2C? – Can direct-to-consumer brands survive the COVID-19 apocalypse? â Read more REMOTE – 4 must-know strategies for building a killer remote sales team â Read more BEZZ – How the coronavirus and retail closures are accelerating the rise of Amazon â Read more SHOWERTHOUGHTS – “Nothing else will make you type slower other than your last password attempt.” / u/pleple_128 |
6 Branding Tools to Help You Establish a Winning Brand
1. PABLO BY BUFFER
https://pablo.buffer.com/
Create quick and easy social media images without any prior design experience.
2. PROMO
https://promo.com/
81% of businesses are now using video for marketing – make your videos easily with Promo with fully-licensed ready-made video templates.
3. DESIGNBOLD
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Thousands of editable design templates so you can make social media ads, infographics, charts, IG posts, presentations, banners, posters, invitations and more with a simple dragânâdrop UI.
4. PERSONA GENERATOR
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Bring your target audience to life with a buyer persona – zero-in on your target customers` wants, needs, pain points and desires.
5. BRAND24
https://brand24.com/
This media monitoring tool lets you monitor how people are engaging with your brand.
6. Coolors
https://coolors.co/
No need to wonder what colours to pick for your next IG post – just use Coolors. Lock a colour and keep pressing âspaceâ to generate more colours – you can also view and pick shades for each individual colour.
FEATURED STM THREAD: Even More Tips To Survive The Covid-19 Pandemic
Weâre several weeks into the pandemic lockdown already, and unfortunately, it looks like itâs not coming to an end at all. At least not as soon as we all hoped for. What does it mean for affiliates? Well, relevant information is more important now than it ever was.
What offers keep on working now, what verticals are out for the next few months, what GEOs are the hot ones nowâŚÂ this is exactly the info that all of us need now. And luckily for all of us on STM, there are people and companies that do share this type of information.
The “Covid-19 Think Tank” is the forum section that you should be following closely now. There are quite a few very informative threads for you to check out, including a few started by affiliate networks or traffic sources.
I know I know, the info coming from networks is often just an undercover advertising attempt, but this time itâs a bit different đ The reason is simple, these guys know exactly what verticals are being advertised now, which means people are both spending and making $$$ while doing so.
Pandemic or not, affiliate campaigns are not charity actions, business has to go on. Based on the info in the mentioned threads, there are actually quite a few verticals that work better than now than they used to, few months ago.
Well, have a look yourself, link to the section is below:
Stay tuned for the next edition of MRKTRS WKLY.
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